Keller Williams compensation model
KW uses a 64/30/6 split (agent/market center/KWRI) with a market-center cap (commonly $18k-$22k) and a KWRI royalty cap (~$3k).
KW uses a 64/30/6 split (agent/market center/KWRI) with a market-center cap (commonly $18k-$22k) and a KWRI royalty cap (~$3k). Post-cap retention rises to 100% minus a small monthly transaction fee.
Keller Williams's compensation model is a cap-based structure layered with a KWRI franchise royalty. The standard formula takes 6% off the top to Keller Williams Realty International (KWRI), then splits the remainder 70/30 between agent and market center. The KWRI royalty caps at approximately $3,000 per agent per anniversary year. The market-center share caps at a varying amount by market—commonly $18,000-$22,000, sometimes higher in expensive metros. Once both caps are met, the agent retains 100% of subsequent GCI for the rest of the anniversary year, minus a small transaction fee and monthly tech/admin charges. The cap resets each anniversary. An agent producing $300k GCI in a $20k-cap market keeps roughly $200k-$215k after splits and caps. KW also operates a profit-share program where agents earn from the growth of agents they recruit—separate income stream from commission splits.
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Last updated May 12, 2026